Our brand story

Crafted beautifully by hand, every Aldrich Czar timepiece is a symbol of class and elegance. Originating from New Zealand, we pride ourselves for our incredible design and craftsmanship. Embracing our heritage and paying tribute to the fine art of precision watchmaking, our handcrafted watches are an integral part of who we are. The name Aldrich Czar is derived from a Russian word that means Royal and Elegant. Each timepiece is endowed with superior functionality and impeccable aesthetic.

Discover our collection of quality watches for men and ladies to experience an ever-lasting appeal of royalty. Experience a world designed for you, experience the world of Infinite Luxury with our tasteful time-pieces hand finished by world-class artists and craftsmen. We hope you enjoy what you’ll find in the Aldrich Czar Shop as much as we do.